UPDATED June 15, 2015 Julia Allison states she’s an investor in Brit + Co (below the main story)
UPDATED May 28, 2015
May 27, 2015
Julia Allison and her “brand” represent everything I personally avoid and professionally caution clients to avoid when seeking help if they’re serious about marketing. Allison’s brand pathologically manipulates the rights of others without shame, remorse, guilt or accountability while her brand places blame on her clients which pretty much makes her the worst business partner & the poster child for The Sociopathic Business Model™.
Marketing vs Branding
Her lack of ethical behavior has been called into question on this site as well as countless other places on the web, the least of which what she incorrectly refers to as her “hate” site Reblogging Donk but is really just a site that forces accountability for her inconsistent & contradictory language to action.
UPDATED:
Not one to believe in coincidence I noticed late this afternoon that the site (which I do not own and do not know who does) Reblogging Donk is down. Previously the subject of that site Julia Allison (Baugher) and her attorney father Peter Baugher, tried and successfully for a time shut that site down. Mr. Baugher’s defense was essentially it’s unfair anonymous people use the internet. If the subject of that site was responsible for today’s shut-down then the previous argument of anonymous speech is inconsistent & contradictory language to action because I do not write this site anonymously. The site in question was also previously down when the host(s) forgot to pay the renewal fee (it happens to everyone). I’ve reached out to the site and will update again if new information becomes available.
Where does Julia Allison live again?
YOU KNOW YOU LIVE IN SF WHEN … you go through incense like a nicotine addict goes through packs of cigarettes. Just. one. more. SNIFF.
— Julia Allison (@JuliaAllison) April 5, 2015
Julia Allison last previous Facebook post as on May 22, 2015 stating she was off the internet and attending Camp Grounded a digital detox camp for adults. Pretty sure the rest of us call that willpower & restraint or actually being an adult..
Almost manically ( just like someone from San Francisco checking this site for updates during the same time) making up for lost time after digital detox Allison’s first Facebook post. (Note the lack of location) Allison’s second Facebook post stating she’s leaving for Princeton, NJ to spend time with her father, the same father that previously shut down Reblogging Donk. (again note the lack of location)
Does someone need to go to digital detox again? Allison’s third post of May 28, 2015 (no location)
Allison’s fourth Facebook post of the day isn’t really a great endorsement for Camp Grounded, is it? (no location)
Whoops! Julia Allison’s fifth Facebook post indicates she’s still in San Francisco at roughly 2 PM on May 28, 2015.
And despite the lack of location on this post (the sixth post and so far final post) it would indicate Julia Allison was still in San Francisco at 4 PM on May 28, 2015 unless she traveled with these hand written in crayon-written notes to show her father and his Princeton buddies from her time at adult camp.
5/29/2015
End up update.
Haters vs Forced Accountability
This is why it’s so important for any ethical company thinking of hiring brand ambassadors (don’t) or thinking of working with another company should do their due diligence when it comes to ethics and accountability. Hiding behind such glib statements as “without thinking through,” should serve as red flag for any consumer looking to brand ambassadors (who are company paid tools of manipulation) when helping making decisions that could possibly harm you or your family.
And don’t be fooled by the number of followers a person has on Facebook, Instagram, Twitter as more often than not those numbers are purchased. This is again an unethical tactic (it doesn’t matter that others are doing it-it doesn’t make it any more right or ethical). I refuse to work with or endorse anyone using tactics meant to deceive either a company or consumers which is exactly what buying fakes “like” or “fans” epitomizes. It is much harder to grow a business ethically with sustainable growth and many unethical will purchase what looks like hypergrowth as a means of attracking the ability to shill brands for personal gain-That’s a another red flag.
Julia Allison’s previous and or current support of Sony, Radio Shack, Cheesy Skillets, Sea World, Coobie, and Yandy lack any continuity, and continuity is something a client should look for when hiring an ambassador (again if a company is hell-bent sent on it-I truly discourage this as the focus is on image (branding) and not the product (marketing).
@JuliaAllison Kinda lost any credibility with the whole “eat healthy” schtick when you advertised processed “Cheesy Skillets” here..
— Tim ☮ (@timpatterson) March 10, 2013
Also ambassadorships are should be limited in number and never hire anyone with multiple ambassadorships (it weakens your product) and never hire an ambassador who is not willing to clearly state the compensation terms as the lack transparency lends to unethical and or possible illegal behavior and not what any company should want to hitch their wagon to-so to speak. Killing My Career
Julia Allison admits to taking money from Cheesy Skillets but unethically never eating them and then victimizes her own client on Twitter glibly responding when forced to be accountable.
Julia Allison placing blame, insulting & demeaning people while she refuses to take accountability.
Sterling Lord Literistics, Inc Julia Allison’s Experiments in Happiness (pg 38)
Anonymous sites that force accountability like Reblogging Donk are necessary as a means of exposing the negative truth, in this case, Julia Allison would rather remain hidden.
Every day we see people given second chances as opposed to earning second chances from the likes of the NFL, boxer Floyd Mayweather, to this case where Allison’s brand’s pathological unethical behavior was encouraged, replicated and rewarded with a book deal from St. Martin’s Press. Just because someone is forced to be accountable it’s not the same as someone taking true accountability and should never be confused with actual growth or understanding of past wrong doings.
wondering why so many people–celebs, especially–come in to pitch a “memwah”
— Elizabeth Beier (@EBeier) April 7, 2009
Have to wonder what
Editor Elizabeth Beier thinks about having to
edit a “memwah” from a pathologically unethical
non-celebrity just a few years later?
It also appears Jezebel’s Kara Brown is also over the memoir: Delete Your Memoir
And from the comments section:
“Some people get so bent out of shape over nothing.” Julia Allison
That was Allison’s response when she didn’t recognize the rights of a very upset Uber customer, tech VC and author Pete Sims, when Allison’s brand was invited to an exclusive Uber party and unethically and quite possibly illegally breached data and cyberstalked Uber’s high-profile client. This is the type of unrepentant unethical behavior Publisher St. Martin’s Press (pg. 38), Agent Robert Guinsler & Editor Elizabeth Beier are rewarding.
Allison’s bio is consistent with her pathological manipulation of the facts as she was
one of three women co-stars of Bravo’s single-season of “Miss Advised.”
I’ve previously stated candidly that my problem is less with Allison herself as it relates to her pending book because she’s consistent when pushing her image without substance-that’s a given, that’s an expectation and that’s her brand. The problem is with corporations like St. Martin’s Press who are encouraging & rewarding Allison’s unethical behavior; and worse unwilling to take accountability when the truth is exposed and much like Allison, St. Martin’s Press decided to block their haters.
It’s interesting Andy Cohen made a comment on his Watch What Happens Live! show about casting for his Bravo reality shows and said that there are people viewers love to hate which makes for good tv and people viewers just hate which makes for bad tv and that second group doesn’t get asked back. Telling as Ms. Allison wasn’t asked back on the show in which she “starred” for Bravo in 2012. Her bio and website appear to be a little thin on new content especially with a pending book.
St. Martin’s Press will likely find that Allison’s book will also fall into that second category, people readers just hate, which doesn’t translate to actual sales. It’s not problem for me to add St. Martin’s Press to my list of companies that reward unethical behavior which warrants a boycott; however, my guess is that editor Elizabeth Beier is already being punished for rewarding the unethical behavior of Julia Allison.
UPDATED
Julia Allison is “proud to be an investor in Brit + Co.!!” despite evidence to the contrary. According to CrunchBase Brit + Co received $27.3 million in 3 rounds from 19 investors and Julia Allison is not one of them. Allison’s brand has a pathological history where manipulation of the facts while not recognizing the rights of others and threatening those who expose the negative truth her company would rather remain hidden gives her warranted critics good reason to question her public Facebook statement. 1o Seed investors:
Seven Series A Investors
Five Series B investors
Ms. Allison statement may have been made as a glib attempt to bolster her image; but, startups, investors and the SEC do not look at such statements so casually. It is possible that Allison’s brand is an investor in one of the investment firms (Intel Capital, Liberty Media, Oak Capital, DMGT, Cowboy Ventures, Index Ventures, Lerer Hippeau Ventures, Founders Fund, General Catalyst Partners), but that information should be clearly and distinctly disclosed in a public post for several reasons:
- The SEC needs an accurate record of all investors.
- Is she using her media status (and 139,000+ followers) to entice other potential investors? Is she being compensated for the post?
- Allison’s vague public Facebook statement could be seen as a manipulation of the facts while not recognizing the rights of named investors or startup founder Brit Morin. Does Morin’s brand want to be associated with Allison’s brand?
Is this an unethical investment fabrication or overreach on the part of image conscious Julia Allison or is this something far more nefarious that we’ve come to expect from startups? (as we’ve seen before on this site) At any rate the obvious manipulation of facts further validates that this is again enough information for me to know that Allison’s brand is not something I’d personally want to associate with nor would I recommend her brand to any clients as a consultant.